Customer Experience + Digital Audits
Catch the small issues before your customers do.
I review websites, booking flows, forms, mobile experiences, and customer journeys to help businesses identify the problems that quietly affect trust, sales, and customer experience.
My background as a Software Quality Assurance Engineer means I am not only checking whether something technically works. I am looking at what happens as a real person moves through the experience and where things stop making sense.
Everything can look fine on the surface.
Small issues behind the scenes can create frustration for customers without business owners realizing it.
The broken link.
The form that never sends.
The confusing mobile layout.
The checkout process that feels unfinished.
Most businesses are too close to their own systems to catch every issue on their own.
That’s where a second set of eyes helps.
What I Review
Website + Mobile Experience
I review your website from both desktop and mobile to identify usability issues, layout problems, confusing navigation, and areas that may affect trust.
Forms, Booking + Purchase Flows
I test forms, booking pages, emails, and customer-facing workflows to make sure everything functions smoothly from start to finish.
End-to-End Customer Experience
I test the experience from different customer entry points and document the places that feel confusing, disconnected, unfinished or harder than they should be.
Why This Matters
People notice more than we think online.
Customers may never explain why they leave a website, stop halfway through booking, or decide not to purchase.
Sometimes it’s the little things:
- friction
- confusion
- inconsistency
- missing information
- lack of trust
A smoother customer experience helps people feel more confident engaging with your business.
What You Receive
Depending on the project, audits may include:
* written notes
* screenshots
* Loom walkthroughs
* customer experience observations
* prioritized recommendations
* follow-up support options
A smoother customer experience starts with the details.